NATAS-Lower Great Lakes Chapter Announcements

Welcome to the Lower Great Lakes Chapter of the
National Academy of Television Arts and Sciences

Serving Bloomington, Ft. Wayne, Indianapolis, Muncie, Indiana; Akron, Canton, Cleveland, Lima, Mansfield, Toledo, Youngstown, Ohio; Erie, Pennsylvania


Calendar of Events

April 29, 2010 - Nominating Parties in Cleveland, Indianapolis & Toledo.
June 19, 2010 - 41st Annual Emmy® Awards Ceremony at the Cleveland Hilton Garden Inn on JUNE 19, 2010
Membership Information
for Broadcast Year 2008


Become a Member of NATAS-Lower Great Lakes Chapter

Renew Your Membership with NATAS-Lower Great Lakes Chapter

Save the Date:
40th Annual Emmy® Awards Ceremony – Saturday, June 19, 2010
The Hilton Garden Inn - Cleveland, Ohio
  





THE NATIONAL ACADEMY
OF TELEVISION ARTS & SCIENCES
 PROUDLY ANNOUNCES
The 37th ANNUAL DAYTIME  EMMY® AWARDS
TO BE TELECAST LIVE ON SUNDAY, JUNE 27TH
ON THE CBS NETWORK
 Daytime Entertainment Creative Arts Emmy® Awards Gala
To be held at the Westin Bonaventure in LA on Friday, June 25th, 2010


New York – April 21, 2010 – The National Academy of Television Arts & Sciences (NATAS) today announced the broadcast of the 37th Annual Daytime Entertainment Emmy® Awards on the CBS Television Network on Sunday, June 27th, 2010,(live 9:00 PM -11:00 PM ET/delayed PT)  from the Las Vegas Hilton in Las Vegas, NV.    

"The Daytime Emmy Awards are one of the cornerstones of our business and we are thrilled to be back on CBS," said Herb Granath, Chairman, National Academy of Television Arts & Sciences (NATAS) "Last year’s show was one of the most entertaining events in our history, and this year’s Las Vegas-based broadcast promises to be even more exciting."

Associated Television International (ATI) will produce the show with ATI President and Emmy award-winning producer David McKenzie serving as executive producer.  "We are delighted to be working with NATAS again," said McKenzie. "Being on the top-rated network gives us the opportunity to reach a wide audience and moving the show to Las Vegas allows us a dazzling range of production choices." 

"Daytime series have a loyal and passionate following," said Jack Sussman, Executive Vice President, Specials, Music and Live Events, CBS Entertainment. "We're excited to honor these series and their viewers in primetime with this annual showcase."

Brent Stanton, Executive Director, Daytime Entertainment Emmy® Awards  announced that the Daytime Entertainment Creative Arts Emmy® Awards will occur at the Westin Bonaventure in Los Angeles on Friday evening, June 25th, 2010 in Los Angeles.  “   Working jointly with ATAS, we have added a new category, involved a broader range of judges for our blue-ribbon panels and ensured a more cohesive and inclusive program which will make for an exciting event.”

Details regarding tickets for both events will be available shortly.  Nominations will be released on May 12th, 2010.   The Daytime Entertainment Emmy® Awards recognize outstanding achievement in all fields of daytime television production and are presented to individuals and programs broadcast from 2:00 a.m.-6:00 p.m. during the 2009 calendar year.






TV:  Still the Most Influential Media


TV still has the most influence on purchasing decisions in five major world markets—even among Internet users—according to a study conducted in September and October 2008 by Deloitte

The Internet and traditional media such as magazines, newspapers and radio constituted a second tier of influence among online consumers surveyed in the US, UK, Japan, Germany and Brazil.

Television’s dominance came despite the majority of consumers in all five countries saying their computers were used more for entertainment than their TVs. Deloitte said the top two Internet ad influences across all countries were search engine results and banner ads.

“In the US, television commands one-fourth of total ad dollars across all media,” said Carol Krol, eMarketer senior analyst. “Many marketers indicate despite the fragmentation of media and consumers’ shift in media consumption toward digital media, TV still does the best job of reaching a critical mass of customers. It remains the most effective way to boost brand awareness.”

The reason TV continues to hold such sway is partially a matter of momentum, since TV ad spending still dwarfs spending on other media—especially online. eMarketer estimates advertisers spent nearly $70 billion on TV ads in 2008, compared with $23.6 billion online.

To read more about this and other interesting topics,
go to: www.emarketer.com/Article.aspx?id=1006872